Companies grow in two ways: by expanding product and service lines, or by expanding geographically. The Leading Growth & Expansion bundle will help you develop the strategic mindset and global perspective needed to grow in these two areas and bring your organization to the next level. In this four-day program, learn to evaluate your company's current strategies for strengths and missed opportunities, develop essential cross-cultural leadership skills and apply analytical frameworks related to global expansion and management in order to succeed in a rapidly changing global business climate.
- Strategy for Executives: Creating and Capturing Value in a Competitive Environment
- Leading Global Organizations: Managing the Complex Challenges of Globalization
Upon completion of this course, participants will receive a Certificate of Achievement. This program is also eligible for Continuing Professional Education (CPE) credits through NASBA.
Program Takeaways
During this course, participants will:
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Strategy Economics
Learn foundational concepts in strategy economics that outline what organizations need to do to achieve success -
Impact
Understand how any given strategic initiative will impact the organization’s success -
Value
Identify the ways their company’s strategy enhances or hinders the creation and capture of real value, and how to improve the company’s outlook -
Global Leadership
Develop skills that help executives think globally, and identify leadership styles that are most effective in different countries -
Global Strategy
Optimize international operations and overcome risks associated with globalization -
Analytical Frameworks
Apply analytical frameworks related to global expansion and global management in order to address global challenges and opportunities
Who Should Attend
Although there are no formal education or background requirements, this course is designed for executives who meet the criteria below. While we strongly encourage global participation, please note that all courses are taught in English. Proficiency in written and spoken English is required.
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Years of Experience
Designed for professionals with 5+ years of work experience -
Job Functions
Ideal for professionals across functional areas who work at multinational corporations or corporations considering expansion, or in industries with global markets -
Prerequisites
Intended for executives with limited exposure to strategy concepts and existing leadership responsibilities within a global team or organization, or who will be leading global expansion within their team or organization
Agenda
The following agenda is a sample and subject to change.
Strategy for Executives
8:30 am - 9:00 am: Breakfast
Session 1: The Dynamics of Value Creation and Capture
- Understanding the concepts of value creation and value capture, how they relate, and how they differ
- Exploring how new products and strategic actions can affect the ability of different firms to create and capture value
12:15 pm - 1:15 pm: Lunch
Session 2: Industry Economics and Value Creation / Capture
- Reviewing the fundamental economic concepts that drive industry profitability
- Understanding how these economic concepts link to value creation and capture
4:30 pm - 5:00 pm: Strategy for Executives Day 1 Conclusion and Evaluations
Strategy for Executives
8:30 am - 9:00 am: Breakfast
Session 3: Firm Positioning and Value Creation / Capture
- Surveying the strategic levers available for firms to affect their competitive positioning
- Investigating how positioning affects the ability to create and capture value
12:15 pm - 1:15 pm: Lunch
Session 4: Strategic Resources and Value Creation / Capture
- Exploring the role of strategic resources to understand how they can – and cannot – create competitive advantage
- Understanding what drives the value of different types of resources and how the value of resources changes over time
- Recognizing how industry dynamics – including innovation, competition, and shifting consumer preferences – affect value creation / capture
4:30 pm - 5:00 pm: Strategy for Executives Program Conclusion and Evaluations
Leading Global Organizations
8:30 am - 9:00 am: Breakfast
Session 1: Globalization
- Definitions and frameworks
- Assessing your own personal globalization
- How companies participate in globalization
Session 2: Global Expansion Decisions
- Global expansion exercise
- Identifying opportunity in global markets
- Assessing globalization opportunities
12:15 pm - 1:15 pm: Lunch
Session 3: Global Entry Modes
- Entry mode group exercise
- Trade-offs among entry modes
Session 4: Managing the Multinational
- Entry mode decisions
- Globalization versus localization tradeoffs
- Subsidiary roles and global management structures
4:30 pm - 5:00 pm: Leading Global Organizations Day 1 Conclusion and Evaluations
Leading Global Organizations
8:30 am - 9:00 am: Breakfast
Session 5: Globalization and Institutional Environments
- Introduction to cultural, political, and economic institutions
- Understanding institutional differences and institutional risks
- Understanding the Liability of foreignness
Session 6: Cultural, Political and Economic Institutions
- Managing across cultures
- Managing across political environments
- Managing across economic environments
12:15 pm - 1:15 pm: Lunch
Session 7: Globalization and Institutional Risk
- Pricing institutional risk
- Managing institutional risk
- Using institutional risk measures to better manage globalization
Session 8: Global Risk Working Session
- Group exercise
- Course wrap-up
4:30 pm - 5:00 pm: Leading Global Organizations Program Conclusion and Evaluations
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